Zardozi works with extremely poor, mostly illiterate, Afghan women. The Zardozi initial support package includes business training on standard topics such as pricing and quality assurance but also includes practical issues such as: shop tours, how to use public transport, communication with shopkeepers etc. Women also receive an upgrade on their existing skills – primarily these relate to the garments sector (embroidery, beadwork, tailoring etc) but other sectors such as: livestock rearing, beautician skills and food processing are also being introduced. Finally Zardozi marketing teams find women their first orders or customers and mentor the women to successful order completion. Thus the Zardozi system ensures poor women an immediate and practical outcome with a positive impact on women’s livelihoods.